How to name a facebook fan page?

Setting up a business page under your Facebook account is an integral part in building a traffic to your "business" website. Facebook allows a business to setup a vanity url (or username), such as the facebook.com/webtrafficexchange, but it seems to be a mystery for many and it isn't clear how to claim your business username.

Before we describe how to do this, we need to understand whether to create a personal or a business account. Facebook allows a user to create a personal and business account, but not both. According to Facebook's terms of service, creating more than one Facebook account whether it is personal or business is NOT allowed.

Please be aware that managing multiple accounts is a serious violation of Facebook's Terms of Use. If we determine that an individual has more than one account, we reserve the right to terminate all of their accounts.

Maintaining multiple accounts, regardless of the purpose, is a violation of Facebook's Terms of Use. If you already have a personal account, then we cannot allow you to create business accounts for any reason.

Even though Facebook business account allows you to assign a username ("vanity url") immediately, it is preferable to create the business page under your personal account. The Facebook Page will then be in the possession of your personal account, and you'll have the full control over it. You may grant administrative right to whom you wish to allow making changes to your facebook page. You may also create multiple business pages for multiple businesses (or websites) that you may own, and do not violate facebook's terms of service.

To create a Facebook page, logon to your facebook personal account and click on the "Ads and Pages" link under your Facebook profile. Create a Facebook page by following the wizard provided by Facebook, and publish the page. To claim a facebook username (or vanity url) for your business page, you'll have to find 25 fans for your page. Facebook imposed this requirement to make it difficult for anyone to cybersquat, claiming someone else's identity. So, you'll need to find 25 fans to change your Facebook page username.

To change your Facebook "page" username, logon to facebook and go to facebook.com/username. Facebook will provide you with an option to change your page username as shown below.

As shown on the dialog above, you do not have the permission to change your username if you haven't found 25 fans. Go ahead and publish your business page, find 25 fans, and claim your vanity url.

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